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Direct Mail <b>DELIVERED</b>

Direct Mail DELIVERED

 

We'll help your Campaign
get noticed

We can help you create bespoke cross media campaigns using Direct Mail as a springboard towards further customer interaction and purchase.

After an impromptu hiatus versus its digital nemesis, Direct Mail is growing in popularity again as companies have realised the benefits of using it in conjunction with a personalised multi-platform approach.

As specialists in high volume marketing communications in acquisition, retention, profiling and cross selling and winners of the Print Week Award for Direct Mail, we’ll help you stand out in the crowd with mail that just begs to be opened.

To view the Direct Mail Infographic, please click here.

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    We offer all the Direct Mail services you expect and also some you may not. If you have any special requests or exciting ideas for a project, just ask and we will always try and accommodate your requirements.

    • Data services facility
    • Cut sheet and continuous lasering
    • Variable digital colour printing
    • Special product finishing
    • Card and label affixing
    • Personalised booklet making
    • Paper and poly enclosing
    • Matched mailings
    • Closed face outer personalisation
    • Digital Stamps

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    Whether it’s a simple Direct Mail piece, database development and maintenance, or full data implementation and analysis, we have the expertise to help you decipher your data to individually profile and target your customers with minimal outlay and maximum return.

    With data now a valuable resource in its own right, we adhere to ISO27001 to ensure your data is always kept secure.

    Our Data Services:

    • Database consultancy
    • Database development and implementation
    • Database maintenance and hosting
    • Full data implementation and analysis
    • Response handling and fulfilment
    • Suppression processing

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    We’ll always help you find the quickest and most cost effective way to get your campaign packaged up and dispatched safely into the hands of your customers.

    How we can help:

    • Full postal audit and consultation service
    • Volume based discount pricing
    • Free data healthcheck
    • Environmental analysis
    • VAT advice

    We’re proud to use:

    • Royal Mail Mailmark®

Did you know? We send out c. 250 million packs a year!

Why Direct Mail Delivers

Increases market
share

205%

Campaigns with mail achieved over 205% the market share growth vs. campaigns with no mail. 1

Grabs customers' attention

69%

69% of consumers will open a letter from a company about a promotion or special offer. 2

Keeps customers engaged

17 Days

Advertising mail is kept for 17 days on average. 2

Drives
digital
activity

92%

As a result of receiving mail 92% of customers were driven to online or digital activity. 3

1 Royal Mail MarketReach, Meta Analysis of IPA Databank, Peter Field, 2013.
2 Royal Mail MarketReach, Media Moments, Ethnographic Quant, Brass Insight 2014.
3 Royal Mail Market Reach, Mail and Digital Part 2, Quadrangle 2014.

Did you know? We can also service your Print and Cross Media needs.